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23Apr

Content Marketing on LinkedIn: Bringing Sexy Back

23 April 2013   Kristen     0 Comments

We know what you’re thinking GLAD WORKS friends: LinkedIn is a big snooze. But we’re here today to convince you otherwise and encourage you to go back and take a look at LinkedIn as it is today. It’s not just a place to post your resume and make connections with folks you sort of know, then nothing happens. Not anymore. It’s bringing sexy back to content marketing (for B2B especially) and you shouldn’t ignore it if you know what’s good for you!

What marketers are doing now

17Apr

Raster Images vs. Vector Graphics: What the Heck is GLAD WORKS Telling Us About Now?

17 April 2013   Kristen     2 Comments

Greetings GLAD WORKS friends!  Due to the smashing success of our post on RGB vs. CMYK color spaces, we decided to dig in a little more and explore the wild and wooly world of Raster Images vs. Vector Graphics. They’re two different kinds of computer graphics, and just like with RGB and CMYK, they have everything to do with the way your projects come out. We’re telling you about all of this so you won’t feel quite so lost and in the dark when we start speaking GLAD WORKSIAN on you.

09Apr

GLAD WORKS on the Care and Feeding of Interns.

09 April 2013   Kristen     0 Comments

In our blog post about Game of Thrones, we talked about how young or inexperienced people like interns and new hires can bring a lot to your business. GLAD WORKS usually has at least one intern present at any given moment, so we have a lot of experience working with them to help them make the most of their time with us.

02Apr

CMYK vs. RGB. No, We’re Not Talking About Boy Bands…

02 April 2013   Kristen     4 Comments

We know that CMYK and RGB totally sound like the two boy bands your teenage daughter is swooning over, but they’re actually color spaces that we encounter with images. Each color space has a specific use and they’re the reason why things that look one way on your computer screen may look completely different in print.

Today we’re going to explain what CMYK and RGB are and how they have different uses depending on what your project is. It’s going to be a lot like an episode of Bill Nye the Science Guy only with less bowties and fewer awesome sound effects.

26Mar

6 Lessons Game of Thrones Can Teach Us About Business

26 March 2013   Kristen     2 Comments

Maybe you’ve only heard of it, or maybe you’re obsessed with either the book series by George R. R. Martin or the HBO television series. Whatever your experience is with Game of Thrones, you know how amazingly intense and deliciously dangerous every plot-line can be as the story chronicles the violent dynastic battles between the noble families of the realm for control of the Iron Throne.