Is Your Website Still Sporting a Mullet?
Wednesday 9/7/11
Is your website starting to look like it was born in the 90’s? WAS your website born in the 90’s? If so, it’s definitely time to start thinking about a redesign. You didn’t think that site you had designed a millionty years ago was going to work for you forever, did you?
Responsive Web Design: It’s Mmmagical!
Wednesday 8/17/11
Why are we boring you guys with this topic?
Because if you’re thinking about having a website designed, this is definitely something you want to consider, so listen up peeps! Plus it’s wicked cool, so there’s that too.
Designing Websites For Kids: This is a Really Boring Title
Wednesday 7/13/11
Did you guys know that we design websites?
You did?
Oh.
But did you guys know we can design them for kids too and not just grown-ups?
No?
Smile... You're On the World Wide Web!
Tuesday 3/31/09So, is a picture really worth a thousand words? If the picture's on your website, it could be worth ten times that many.
Considering that the average visitor spends less than a minute on your website, the design of your site needs to quickly and easily communicate who you are and what you do. When you have a small window of time to say, "I am a friendly, thoughtful, customer-service-oriented business with happy customers," good quality images may be the perfect way to do it!
Whether used in print or online, designing an ad is all about one thing: delivering a message that drives a prospect to become a customer.
Most companies change their ad designs over time to reach new and changing audiences. As your company's profile changes, your market matures, and your product offerings grow, your advertising and marketing efforts should evolve to suit your needs.
Does Your Targeted Mail Hit the Bullseye?
Thursday 7/31/08With the prevalence of email, text messaging and IMs, it seems hard to imagine that conventional mail (a.k.a., "snail mail") could be an important marketing vehicle. And yet, millions of dollars are spent by companies each year to create direct marketing pieces that deliver an experience right to your door.
How do you know if you should reach out and touch someone in their mailbox? Just ask yourself three questions:
No Love for No. 9
Friday 10/19/07The Ventura County Star is reporting that their local congresswoman is taking aim at women's mags. Capp's wrote an editorial on Friday, denouncing a number of women's magazines with young female readership for carrying ads (pictured here) for Camel No.
Minding their Ps and Qs
Friday 10/12/07
For the first time in 14 years,QVC is redesigning its image. The television shopping network recently launched a new logo as part of atotal integrated marketing campaign (the first of its 21 years) that aims tooverhaul QVC’s identity from the ground up.
Cleaning Up in Aisle 6
Wednesday 9/19/07![]()
What's growing faster than Internet ad spend (and way faster than tv, print andradio)?AdvertisingAge reports that Shopper Marketing has doubled since 2004 and is on pace foran annual growth rate of 21% through 2010, making it faster than even theInternet juggernaut (which is rising 15% annually). As usual,P&Gis leading the pack among consumer brand powerhouses, spending at least $500million annually on shopper marketing.
From decals on the aisle floor to ads on the shopping cart, brands arescrambling to get closer to the point of purchase, increasing the chances ofinfluencing the purchase decision.

