BLOG WORKS

Where Art & Commerce Intersect

An agency-eye view of Marketing, Advertising, Branding, Design & Media

Team Blogs

Adam
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Life can be rough sometimes, can't it?  It seems like wherever you go, there's some negativity you've got to deal with. Maybe you met a friend for lunch and all they did was complain. You received harsh criticism or lost a big client. Wherever that negativity is coming from, you've got to shake it off. We love the new Taylor Swift song because it's an anthem for getting rid of all the bad stuff so you can embrace the good.  

When you have a negative experience, it's like a low-level psychic attack that can throw you off track—destroying your confidence, distracting you from your goals or just plain p***ing you off. You don't need any of that, so shake it off.

 


	
		
		

 

Frank Coletta, the news anchor on NBC 10 News Sunrise and NBC 10 News at Noon calls technology "dastardly computers."  Many of us would agree that computers and other technologies can indeed be "dastardly" at times and frustrate us to no end when things don't work correctly. But, it can also be argued that technology can make us tremendously happier too.

So to test this theory out, we gathered the gang together to see what kinds of technology makes their lives easier, healthier or happier and today we're sharing what they had to say.


	
		
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You may not know this, but there is a rather heated debate going on between writers and designers over how many spaces should follow a period. In fact, a long time ago a designer confronted our very own copywriter. She was informed that it was not correct to use two spaces after a period. Who. Knew. Apparently, to a designer, seeing two spaces makes them die a little bit inside.

So, in an effort to save the souls of designers (and the lives of writers) everywhere, let's tackle this subject. To double space or not to double space, that is the question!

 


	
		
		

 

So the Ice Bucket Challenge has lasted WAY longer than anyone could have ever predicted, yes?  Just when you think it's over, there's two, three, four more popping up in your newsfeed on the daily. Some people are all over it, but some are annoyed by it. Whatever side of the fence you may fall on, there's no denying that for marketers, it's a bit of a phenomenon and something we can all learn from. As a result of the campaign, ALSA has experienced an 800% rise in donations. We need to listen to what this thing is telling us because, whoa.

 


	
		
		

 

You've been hearing Search Engine Optimization (SEO) this and SEO that for ages. It used to be that you could just have a popular website by having good content and keywords that would get you some good search engine results. But that's not good enough anymore. Those things are still absolutely important, but you've got to start taking a look at how social media sites can help you. It's a whole new bag now, GLAD WORKS friends.

 


	
		
		

 

As business owners, we know you spend a lot of time and resources planning marketing campaigns. It can be exhausting—especially if you're trying to actually run a business at the same time. But it's necessary because if you don't have a steady stream of leads coming in, your ship will sink. Today, we thought we'd give you a little inspiration to help keep some wind in your sails.

 


	
		

 

As a business owner, your voice, your communication is the most powerful tool you have. You can close a deal, negotiate a sale and motivate your team—all with the power of communication. As an agency that's sole purpose is to help folks communicate, we fully understand how powerful it is. If good communication can do all these great things for you, poor communication can also lead you astray. So, if you're on the path to self destruction, take these helpful tips! 

Here's how to sink your ship and make sure nobody wants to talk to you ever again! 


	
		
		

 

Last week we introduced you to Google Grants, the nonprofit edition of AdWords, which are the text ads that appear on the right of your Google search page results. If you've read last week's post, then you have already determined if your nonprofit will qualify for Google Grants or not. If you do, congrats!  That is awesome news!  Now, you just need to know how to make good use of it.

 


	
		
		

 

Yes, Google is taking over the world, but that doesn’t mean they don't have a heart. They have programs out there that are meant to help struggling nonprofits get their word out without having to spend any of their precious donations to do it. Today we will explain those programs, and their requirements, Hope you qualify and get to take advantage!  We'll talk about what to do with it next week. Let's just get you qualified first!

 


	
		
		

 

Yes, Google is taking over the world, but that doesn’t mean they don't have a heart. They have programs out there that are meant to help struggling nonprofits get their word out without having to spend any of their precious donations to do it. Today we will explain those programs, and their requirements, Hope you qualify and get to take advantage!  We'll talk about what to do with it next week. Let's just get you qualified first!