Do you grab your phone to find out the latest news? If so, you're not alone. According to a new study by comScore, Inc., in January 2009, 22.3 million people accessed news and information via their mobile devices, up from 10.8 million people a year ago.
With a whopping 107% increase in only one year, it's clear that there's been a significant shift in the way we fill our heads with content. Not only do we want quick and easy information, but we also want it the quickest and easiest way we can find it; this "one touch for information" movement is growing like wildfire.
As postage rates continue to rise, it's more important for you to find less expensive ways to reach customers. So, why not join those businesses that are turning to e-communications to promote themselves?