• 03Aug

    We Tried Really Hard NOT to Say “Picture Perfect” a Million Times in this Post

    03 August 2011   Kristen     0 Comments

    When you see a blog post, a website, a Facebook page, or a piece of mail, what do you notice first?

    Cool fonts?  Maybe.

    Great copy? Probably not right away.

    The pictures? You got it!

  • 10Aug

    The Internet Loves Cats and Bacon. Start From There and See How It Goes

    10 August 2011   Kristen     0 Comments

    Ahhhh…viral ads. They’re fun, right?  Don’t you love it when you sit down to your computer to find that some lovely person has shared a gem with you?

    In fact, if it’s really good, you might even share it with a bunch of people and then they do it too, and before you know it, everyone has seen the viral ad du jour.

  • 17Aug

    Responsive Web Design: It’s Mmmagical!

    17 August 2011   Kristen     0 Comments

    Why are we boring you guys with this topic?

    Because if you’re thinking about having a website designed, this is definitely something you want to consider, so listen up peeps!  Plus it’s wicked cool, so there’s that too.

    Before we get into telling you what responsive web design is, go here and slowly make the desktop browser thinner and wider. Do you see how the layout magically changes to fit the new width of the browser? See how you can make it really small and skinny just like the screen on a smartphone?

  • 18Aug

    Monster-Be-Gone! Beat the Boogieman with Engagement Marketing!

    18 August 2011   Adam     0 Comments

    If you’re like many small business owners, you find yourself awake at night worrying about how to attract new business and keep your current customers coming back to you and not your competition. Well have I got a big ol’ can of Monster-B-Gone for you!  You can attack that boogieman very effectively with engagement marketing!

  • 24Aug

    Gamification: Make it Fun and they Will Come!

    24 August 2011   Kristen     0 Comments

    Gamification is the new hotness and everyone and their nerd is talking about it!

    The term “gamification” refers to the use of elements found in video games that have been translated into web design. Normally, you find gamification in customer-oriented web and mobile sites being used as a tool to get people to engage with a site and do stuff like take surveys, shop or read articles. It’s a great tool for marketers to use and it takes advantage of people’s natural desire to do fun stuff and get rewards.

    Cool, right?

    The Internet would be way more exciting if every website was like a game, wouldn’t it?

  • 31Aug

    A GLAD WORKS PSA: Poorly Written Content Makes You Look Like a Jackwagon

    31 August 2011   Kristen     0 Comments

    What makes a blog fun to write is its conversational style. In a blog, it’s okay once in a while to break some rules of grammar in order to write the way people actually speak. But there are some rules that are broken all over the place—on billboards and restaurant menus and newsletters that should never be broken. These grammatical mistakes aren’t just fodder for late-night TV hosts to poke fun—they often diminish credibility and could cause a loss in business.

    Have you ever been looking at a menu in a restaurant and noticed a description that looks something like this?

    Chicken Caesar Salad: