• 04Apr

    Foursquare and Several Years Ago...

    04 April 2011   Kristen     2 Comments

    Yeah. That title is lame and obvious, but we just couldn’t help ourselves.  It was our day to channel Abe Lincoln.


    So, last week we talked about how Twitter is a great tool to use to promote your contests and give-aways, stay in touch with your customers, etc., and this week we’ll explore how Foursquare can be used to drive traffic to your business literally right off the street.

  • 12Apr

    Facebook! (And A Few Thoughts About Wolverine...)

    12 April 2011   Kristen     12 Comments

    You realize this post is gonna be epic because we mentioned Wolverine in the title, right?


    We don't mess around over here, obviously. 

    We like to go big.

    Anyway, what about Facebook?  It’s all anyone ever talks about these days, isn’t it?  People all over the place are connecting with long lost loves and high school bffs (that means “Best Friends Forever” for those of us over thirty).  Facebook is on the news and in your face all the time. 

    But what is it, really, and why, oh why, are WE talking about it too?

  • 18Apr

    LinkedIn: Exactly Like Being at a Corporate Party Only Without the Free Wine.

    18 April 2011   Kristen     0 Comments

    LinkedIn is the world’s biggest professional network with roughly 1 million new members joining every week! 

    Currently, it boasts over 100 million members and it’s obviously growing strong.  LinkedIn connects you to trusted contacts and helps you exchange ideas, knowledge, and opportunities with a wide network of professionals who are just like you.

  • 18Apr

    Rabbits, Cheese Doodles and The Amazing Hugo: A “Tale” of How Mobile Marketing Can Work For You

    18 April 2011   Adam     0 Comments

    It seems like everyone and their ad agency is talking about “mobile marketing” these days, but what is it and why should a small business owner care?  After all, isn’t this kind of thing meant for BIG business?

    Nay, nay, my good friends.

    It’s for the rest of us, too.

    Lots of businesses are choosing to jump on the mobile marketing bandwagon. With this new advertising strategy, small companies can earn huge profits without spending a ton of extra money.  Sure, multinational companies are pursuing mobile marketing too, but really, it’s a great option for any business, big or small.

  • 25Apr

    Starting a Social Media Campaign is Exactly Like Having a Baby, Only Completely Different.

    25 April 2011   Kristen     0 Comments

    When people first discover they’re having a baby, it’s a very exciting time full of possibilities and expectation. It’s so hard to wait all those long months to finally meet the little one who’s going to change everything forever and make life richer, but if you ask any loving mom or dad, they’ll tell you that it ‘s worth the wait and all the hard work.

    That’s exactly like what it’s like to launch a social media campaign, except it’s hopefully not going to leave you with drool on your sweater.  If it does, you may need a nanny, or an ad agency, or…both?