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The influence traditional marketing has on consumers these days is changing, but this does not mean that all hope for traditional marketing methods is lost. You absolutely should not abandon them, but they need to be augmented with content marketing. It's a great way of communicating with your audience without overtly selling anything. Instead, it delivers information that makes your potential customers more informed and establishes you as an expert with the highest quality products or services.

While we were deciding what to write about this week, Adam said he was in the mood for something light and fluffy which made Juli think of pancakes which made Emily think of food and packaging design, and so here we are. The creative process at work AND a blog post about pretty boxes of marvelous things that make us want to buy them. BAM!

Have you ever found yourself food shopping (or wine shopping!) and buying a product just because the package was cool or unique in some way? This happens to us on the GLAD WORKS team for sure since a cleverly designed package seriously pushes our design nerd buttons.

We've all seen the advertisements on television for free custom websites. They feature shiny happy small business owners talking about how amazing their new free website is and how they got professional copywriting, state-of-the art design, promotion, hosting, support and maintenance all without paying a single penny. Does it sound too good to be true? That's because it is. Here's why.

With 2015 beginning this week, the GLAD WORKS gang gathered round to share our goals for the coming year. The team's resolutions were so much fun that we thought we'd bring them to our wonderful and devoted blog readers. Read on to see what your favorite GLAD WORKS team members have up their sleeves.

How DO Passwords Get Hacked, Anyway?

The goal of a hacker is simply to get information, and unfortunately they have multiple tools at their disposal.  However, with minimal caution and an understanding of basic online security, you can rest easier knowing you’ve really made them try to see your cousin’s wedding photos.

While little can be done on the user end about massive data breaches, there is a lot of time and energy spent on scamming individuals.  Below are some common methods hackers will use to get personal logins.

Dictionary Attacks