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16Mar

Use Drip Marketing & Watch New Leads Pour In

16 March 2015   Kristen     0 Comments

Drip Marketing & Marketing Automation 

04Mar

What you Didn't Know About E-mail Newsletters

04 March 2015   Kristen     2 Comments

These days with so many social media outlets to use, it would seem like email campaigns are dinosaurs, but the truth is that e-mail newsletters are one of the most effective ways to build relationships with your customers and drive sales. In fact, a recent survey done by StrongView reveals that 60.66% of marketers plan to increase their email marketing budgets over the next year. That's far from being a dinosaur! Just think about your own habits and you'll know this to be true.

26Feb

The Oscars: Glitter, Glamour and Marketing

26 February 2015   Kristen     0 Comments

The Oscars have been a marvelous celebration of Hollywood's cinematic successes since 1929. With each year, the awards ceremony seems to be a bigger deal than the last and more brands are stepping forward to get a piece of the action. In the same way that the Super Bowl is as much about the commercials as it is the game, the Oscars are as much about the marketing opportunities it presents as it is about celebrating great achievements in film.

The Oscars: one giant commercial

18Feb

The Lowdown on the Showdown Between Adobe Flash and HTML5

18 February 2015   Kristen     0 Comments

Adobe Flash has been the standard that has animated the web since the early days. But now, it's showing some security vulnerabilities as well as some cumbersome and outdated functionality. Many websites still rely on it, but is it time to say goodbye to the old standby in favor of something a little more nimble like HTML5? 

A record player vs. and iPod

10Feb

If Celebrities Were Fonts, What Fonts Would They Be?

10 February 2015   Kristen     0 Comments

We talk a lot about how to use fonts to help you present information in a way that makes sense for your particular project. You may hear us explain the difference between serif and sans serif. We may talk about script and how it should be used sparingly instead of in the body copy. Fonts have different functions and levels of clarity and readability but they also have personalities. All of these things come together to make the role of a font a very crucial one in the success of any design project. Just for fun, we went around the studio and asked the team: If your favorite celebrity were a font, what font would they be?