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11May

What Graphic Designers Want the World to Know

11 May 2015   Kristen     0 Comments

We completely understand. Not everyone knows about graphic design. But that's ok because if they did, there would be no need for us and that would make us super sad. We're quite glad people need us because we like what we do very much. In fact, we like it so much that our designers got together and created a list of things they want the world to know about graphic design.

Display fonts don't belong in body copy

20Apr

5 Tips for Doing Social Media Kardashian Style

20 April 2015   Kristen     0 Comments

It doesn't matter if you think Kim Kardashian is a frivolous cheese ball or if you worship her every breath. You cannot deny that a person with 31 million Twitter followers and 29.9 million Instagram followers has made some great moves to make hers one of the biggest social media presences out there. She even has an app that has been downloaded over 28 million times. Impressive, right? Here's how you can keep up with Kardashian.

1) Be authentic and stay true to your brand

13Apr

Using High-Impact Images without Getting Yourself in Hot Water

13 April 2015   Kristen     0 Comments

So you've created a brilliant blog post and you're ready to share it with the world, but it's missing something. It's missing that thing that will grab a viewer's attention and make them want to read. What you need is a great image to go with your post, but you can't just go out into the interwebs and use whatever you find. You have to have good Internet etiquette and that means knowing where to find images that you can use either for free, or that are royalty-free or under Creative Commons license terms. If you don't follow the rules, you might find yourself in a big steaming bowl of trouble soup.

Free images

23Mar

5 Ways to Create Value for Your Customers

23 March 2015   Kristen     0 Comments

As business people, part of our job is to understand what value means to our customers. It's not about selling them great products or providing superior services. People don't want those things. What they want is the end result—what those products and services are going to get for them. This is why we have to understand the idea of value and create that for our customers. If we don't, somebody else will and we'll be left far behind!

1) Having value vs. not