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30Jun

Stumble Upon a Delicious Digg Lately?

30 June 2009   Adam     0 Comments

Since summer's soon winding to a close, it seems fitting to ask: how many former library geeks remember the Dewey Decimal System?

Bueller...? Bueller...?

The Dewey Decimal Classification (or "DDC" as it's called) is the basic system created in the late 1800s to categorize and organize public libraries. It uses an established structure to group information so it's easier to find.

In a similar way, bookmarks are a simple way you can organize information you look at on the Internet. On your browser window, you typically find a menu called "bookmarks" where you can create folders and save sites you want to go back to.

31May

When Is It Good to Be Contagious?

31 May 2009   Adam     0 Comments

In light of the recent occurrences of the H1N1 (swine flu), it may seem counter-intuitive to think that contagion is ever a good thing.

My friend, you could not be more wrong.

As marketers in a digital world, we seek to be ever-contagious so that our clients, friends and fans (Facebook and otherwise) willingly spread the word to all who may need our services.

07May

1 Billion Reasons to be excited about Apple's iPhone

07 May 2009   GLAD WORKS     0 Comments

With Apple's big announcement last month, there are now at least a billion reasons to be excited about the iPhone!

In late April, Apple celebrated their 1 billionth download — just nine months after the opening of their app store. What does this mean for marketers? 

30Apr

7 Tips For E-Blasting With Explosive Results

30 April 2009   Adam     0 Comments

As postage rates continue to rise, it's more important for you to find less expensive ways to reach customers. So, why not join those businesses that are turning to e-communications to promote themselves?

The three most common e-mail communications are:

01Apr

Mobile Media Explodes, and It’s a Brave New Blackberry World!

01 April 2009   GLAD WORKS     0 Comments

Do you grab your phone to find out the latest news? If so, you're not alone. According to a new study by comScore, Inc., in January 2009, 22.3 million people accessed news and information via their mobile devices, up from 10.8 million people a year ago.

With a whopping  107% increase in only one year, it's clear that there's been a significant shift in the way we fill our heads with content. Not only do we want quick and easy information, but we also want it the quickest and easiest way we can find it; this "one touch for information" movement is growing like wildfire.